Great Books For Inbound Marketers (5) - Black Coffee Marketing Consultancy

5 Great Books for Inbound Marketers

There are no end of great books out there that we could recommend.

But we thought, let’s focus on 5 great books for inbound marketers, at least to start with.

You may well have read some, or all of these before.

But we think that every book on this list is worth checking out, or reading again if it has been a while.

Either way, we are certain that these great books will give you some amazing ideas.

And really help you understand the power of inbound marketing.

Of course, we welcome your suggestions for other great inbound marketing books!

If you have read something that really got you going let us know in the comments down below!

5 Great Books For Inbound Marketers

They Ask – You Answer, Marcus Sheridan

They ask, you answer explains a simple approach to inbound marketing with an exceptional track record across many industries.

How can a single approach to selling be so versatile?

Simple – it’s all about the customer.

All potential customers need answers along their way to making a purchase.

They ask, you answer shows you how to become the oracle in your industry.

Don’t Make Me Think, Revisited – Steve Krug

Steve returns with fresh perspective on intuitive navigation and informational design.

Don’t make me think, revisited has updated examples and a new chapter on mobile usability.

It is still short, profusely illustrated… and best of all – fun to read.

Digital Singularity, A Case For Humanity – Kevin S Parikh

In Digital Singularity, Kevin applies unique insights to the emerging technologies that are creating new business and social imperatives.

He explores the requirements needed in our new digital ecosystem, and the future of successful business.

Helping companies and executives adapt, thrive and target the right audiences moving forward.

Jab, Jab, Jab, Right Hook – Gary Vaynerchuk

Communication is still key, but context matters more than ever.

It’s not just about developing high quality content.

It’s also about developing high quality content that’s perfectly adapted to specific social media platforms and mobile devices.

It is about truly engaging with customers.

Not by shouting at them over social media but by using new narrative forms particular to each platform.

Epic Content Marketing – Joe Pulizzi

Epic Content Marketing takes you step by step through the process of developing stories.

Stories that inform and entertain and compel customers to act – without actually telling the to.

Epic content, distributed to the right person at the right time, is the way to truly capture the hearts and minds of customers.

It’s how to position your business as a trusted expert in it’s industry.

It’s what customers share and talk about.

What do you think about these great books for content marketing?

If you have read them let us know how your enjoyed them, or how they inspired you!

And as we said before, if you have some others for us to read let us know below.

We will follow this up with some more great books for content marketing soon.